General Motors announced plans to introduce an advanced automated driving system in 2028 that will allow drivers to take both their hands off the wheel and eyes off the road, starting with the Cadillac Escalade IQ.
The announcement came Wednesday during the company’s GM Forward event in New York City, marking a major leap from its existing Super Cruise technology, which currently supports hands-free driving on more than 600,000 miles of mapped highways.
This next-generation system will use a combination of lidar, radar, and cameras to navigate highways and handle emergencies, with limited need for human intervention. GM CEO Mary Barra said the rollout would be faster than the one for Super Cruise, which debuted in 2017.
The automaker’s new system will also leverage technology from Cruise, GM’s former autonomous vehicle subsidiary, which was shut down in 2024. Cruise’s AI models, trained on over 5 million driverless miles, are now being integrated into GM’s driver assistance programs.
“Human intervention should not be the escape hatch for sudden incidents,” said Baris Cetinok, GM’s senior vice president of software and services, emphasizing the system’s ability to handle unexpected events on the road.
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Currently, Mercedes-Benz is the only automaker offering a Level 3 “eyes-off” driving system in the U.S., available on certain roads in California and Nevada. If GM meets its 2028 timeline, it could become one of the first to bring eyes-off autonomy to a wider market.
