Apple has officially crossed a historic milestone, the tech giant has now sold over 3 billion iPhones since launching the iconic device in 2007. CEO Tim Cook announced the figure during Apple’s Q3 2025 earnings call, highlighting the continued global demand for the iPhone.
It took Apple nine years to hit its first billion iPhone sales in 2016. Now, just nine years later, the company has added another 2 billion iPhones sold, signaling sustained and accelerating growth for its flagship product.
While Apple iPhone sales in 2025 are showing strong momentum, the company’s position in the stock market has been more turbulent. Apple has slipped behind Nvidia and Microsoft in terms of market capitalization this year. Still, the stronger-than-expected iPhone performance in Q3 may offer a reason for optimism.
According to the earnings report, iPhone revenue rose 13% year-over-year, reaching $44.6 billion, nearly half of Apple’s total revenue of $94 billion for the quarter. The iPhone continues to be Apple’s most lucrative product and a key driver of its financial success.
However, analysts caution that this surge in sales may not be long-lasting. Apple analyst Mark Gurman of Bloomberg suggests that the recent uptick could be linked to U.S. consumer fears around potential tariffs under former President Trump’s trade policies. Speculation that iPhones would cost up to $3,000 or even $25,000 if manufactured in the U.S. may have triggered a spike in purchases.
Whether the growth continues or not, Apple’s 3 billion iPhone milestone is a testament to the product’s cultural and commercial impact, and a powerful reminder of its role in shaping modern mobile technology.
