General Motors will add a conversational AI assistant powered by Google Gemini to its cars, trucks, and SUVs starting next year, the U.S. automaker announced during its GM Forward event in New York City.
The Gemini rollout is one of several tech-centric announcements, including plans for a new vehicle computing platform and advanced self-driving features expected by 2028.
GM joins a growing list of automakers embracing generative AI, Stellantis is working with French AI firm Mistral, Mercedes is integrating ChatGPT, and Tesla recently added xAI’s Grok to its cars.
Vehicles from GM brands like Buick, Chevrolet, Cadillac, and GMC already have “Google built-in,” which supports apps such as Google Maps and Assistant. The Gemini integration will take this further, allowing drivers to hold natural conversations, send messages, plan routes with stops, or prepare for meetings while driving.
GM said the assistant will access vehicle data to offer maintenance alerts, explain features like one-pedal driving, and adjust cabin conditions before entry. Drivers will control what data the system can access, an important feature after GM’s recent controversy over selling driving data to insurers.
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The AI upgrade reflects GM’s broader ambition to build its own in-car AI ecosystem, connecting drivers more deeply with their vehicles through its OnStar system.
